Blog

Startup Depression CC Storm Crypt
October 10, 2014

Why Startup Depression Is Not A Sign Of Weakness

  A friend of mine recently wrote a well-intentioned blog post about Startup depression that triggered a lot of backlash. He suggested entrepreneurs with depression are to blame because of bad choices. Nothing could be further from the truth. While entrepreneurship is a choice, depression is not. Tech blog Re/code has just run a series of…

Product Hunt Kitty
August 7, 2014

Public Relations Is A Process Not A Product Hunt

Yesterday I received an email from a friend who asked to help him with a “horse trade” on Product Hunt, throwing my support behind a PR pitching service for crowdfunding campaigns. In exchange my friend will receive votes on Product Hunt for the photo sharing app he plans to launch in a few weeks. Gaming…

GESF logo
April 20, 2014

Recapping The Global Education And Skills Forum

Education embodies our highest ideals. It’s a tool of transformation unlike anything else humans have created with their hands. When I think about the power of education, I am reminded of the commercial above, which comes from Thailand. There’s something poignant and universal about Thai life insurance commercials. They know how to dial up the…

Shareable social media is visual
February 25, 2014

How To Quickly Make Shareable Startup Memes, Even If You Don’t Have Photoshop

Startup memes are among the most powerful tools entrepreneurs use to share practical wisdom. Startup memes are sticky, go viral easily, and have the potential establish thought leadership for the creators. “Nine women can’t make a baby in a month,” is my favorite adage about the virtues of patience. Startup Vitamins, Addicted2Success and others have grown profitable businesses by…

Self-Disruption CC Stéfan
February 20, 2014

Disruption Is About Your Business Model, Not Technology

  Last week I had a mind-bending chat with an entrepreneur and investor who does real-time traffic arbitrage. He and his team monitor the price of paid search terms. If there is a price difference between Google and Yahoo, he will buy from one and sell to the other, exploiting the “spread.” The technology to…

2001 Monolith
February 19, 2014

Growth Hacking Is The Marketer’s New Religion

Chaos was the law of Nature;  Order was the dream of man.–Henry Adams Humans invented religion to give order to a Universe beyond our explanation. Why do children get cancer? Why  do righteous people endure  tragedies? We have faith in a divine logic. A place after death makes loss more bearable. Without structure human life is…

GoPro public relations tips
February 13, 2014

Public Relations Tips Your Startup Can Learn From GoPro

Camera maker GoPro last  week announced its initial public offering, signaling a golden era for wearable technology, and the ascendant heights. GoPro, which makes small, rugged, high definition actions cameras has become synonymous with extreme sports, and a made-for-YouTube lifestyle. Why GoPro Wins GoPro is a technological wonder, but it’s true success is in telling…

January 27, 2014

Chipotle’s ‘Farmed And Dangerous’ Comedy Pushes The Boundaries of Content Marketing And Taste

Already a vocal critic of factory farming, Mexican restaurant chain Chipotle has just unleashed the unexpected with announcement of a new scripted comedy series, “Farmed And Dangerous,” premiering on Hulu. In Farmed And Dangerous, agribusiness giant Animoil encounters a public relations nightmare when their genetically-modified cows start exploding, and video footage goes viral. Animoil cows eat…